"I marvel at your insights and analysis. You are one of a kind. Thank you for making all of us better marketers". George Orme Founder – CEO Strategic Marketing Partners""Michael, you make me rethink everything I thought I knew about CX" N Siesa, Edge | "Michael’s writing is a revelation. He questions the status quo, challenges assumptions, and offers practical, clear solutions" RJM | "It’s rare to find someone who combines his critical thinking with simple and engaging storytelling" YV, BNP |"His articles are a joy to read and a treasure trove of ideas."EP, DWR
